1. Introduction

QR Asset Link (we, our, us) respects your privacy and is committed to protecting the personal information you share with us. This policy explains how we collect, use, store and handle your information when you visit our website or use our services.

We are bound by the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This policy applies to all personal information collected by QR Asset Link through our website, our service platform, and in the course of providing managed QR asset pages and related services.

By using our website or providing your information to us, you consent to the practices described in this policy.

2. Information We Collect

We collect information that is necessary to provide our services and to communicate with you effectively. This may include:

2.1 Information You Provide

Your name and contact details (email address, phone number, postal address)
Business or organisation name
Project information, asset details and any documents you upload or share with us
Correspondence you send to us, including enquiries, quote requests and support messages

2.2 Information Collected Automatically

Usage data such as pages visited, time spent on our website, and referring URLs
Device and browser information, including IP address and operating system
QR code scan analytics, including approximate location, device type, and scan timestamps

Scan analytics are aggregated and used to provide you with insights about your asset pages. No personally identifiable information is collected through QR code scans unless you choose to include it in the asset page content.

3. How We Use Your Information

We use the information we collect for the following purposes:

Providing and managing your QR asset pages and short links
Communicating with you about your account, service updates and billing
Responding to your enquiries, quote requests and support needs
Improving our website, services and user experience
Complying with our legal and regulatory obligations
Detecting and preventing fraudulent or unauthorised activity

4. Information Storage and Security

We store your information securely using a combination of practical security controls, including encryption in transit and at rest, access controls and secure hosting infrastructure.

Your information is held on servers located within Australia. Where third-party service providers are engaged, we take reasonable steps to ensure they handle your information in accordance with Australian privacy standards.

We retain your personal information for as long as your account is active, or as needed to provide our services. When you terminate your account, we retain your information for a reasonable period to allow for data retrieval or reinstatement, after which it is securely deleted or de-identified.

Please be aware that no online service can guarantee zero risk. We design our systems using practical security controls, but we cannot guarantee the absolute security of your data.

5. Third-Party Disclosure

We do not sell, trade or otherwise transfer your personal information to third parties, except in the following circumstances:

Where we engage trusted third-party service providers to assist us in operating our platform (e.g. hosting, payment processing, email delivery), subject to contractual obligations to keep your information confidential
Where required by law, regulation or legal process
To protect the rights, property or safety of QR Asset Link, our clients or others
With your consent

6. Access and Correction

Under the Australian Privacy Principles, you have the right to:

Request access to the personal information we hold about you
Request correction of any information that is inaccurate, out of date or incomplete
Request that we delete your personal information, subject to applicable legal requirements

To exercise these rights, please contact us using the details in section 9. We will respond to your request within a reasonable period, and in any case within 30 days.

7. Complaints

If you believe we have breached the Australian Privacy Principles or mishandled your personal information, please contact us to discuss your concerns. We will investigate and respond to you within a reasonable period.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

8. Changes to This Policy

We may update this privacy policy from time to time. Changes will be published on this page with an updated effective date. We encourage you to review this policy periodically.

Where material changes are made, we will notify you by email or through our website.

9. Contact Information

If you have any questions about this privacy policy or wish to exercise your rights, please contact us:

Email: sales@qrassetlink.com.au
Phone: (08) 7918 8600
Address: 4/63 Winnellie Road, Winnellie NT 0820, Australia

Privacy Policy